Mobile App Development Trends to Watch Out for 2025
Last updated: October 27, 2025 Read in fullscreen view
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| About the Author | Shubham Ahuja | Digital Marketing Manager | Shubham Ahuja is a Digital Marketing Manager at BigOhTech. For over 5 years, he has been helping businesses grow digitally. |
By the time the use of smartphones has been increasing, the demand for mobile app development and developers has surged.
According to Statista, the number of users of smartphones has increased by 30.6 percent between 2019 to 2024.
As technology and businesses are also evolving and you are also in the mobile app development market then you should know about the recent mobile app development trends which can amplify your businesses.
Let’s discuss the trends in developing mobile apps in 2024 that help you serve your customers best and harness your skills as a developer.
Beacon Tech
Tiny wireless devices send signals via bluetooth to nearby smartphones or devices.
Devices can easily pick up these signals and pop-up notifications based on the user’s location.
Restaurants, cafes, and retail shops can use beacon tech to share their discounts and sale offers to the customers.
As mobile app technology is emerging, Beacon Tech can help developers in improving and developing mobile apps.
Artificial Intelligence
Artificial intelligence is the replication of human intelligence that reflects like humans and acts accordingly.
AI is evolving rapidly, and it has had a massive impact on technological advancement for the last few years and will grow intensely in later years.
In fact, as per the report, the global artificial intelligence market is growing rapidly and reaching around USD 826 billion by 2030.
And as we know artificial intelligence is in demand, so it also plays a huge role in App development as mentioned below.
It improves app functionality and customizes the app according to the customer's queries, provides facial recognition for security purposes, and smoothens the functioning of the app.
It helps in enhancing user experiences as it manages and analyzes the customer's behavior and keeps things updated accordingly.
Let’s understand more with the help of this example how AI works in enhancing user experiences.
Let’s say personalized recommendations in apps like Netflix and Spotify: AI algorithms analyze your viewing habits or listening history to suggest content you might enjoy.
Now, if you are a business looking to integrate artificial intelligence in your app, you need to get in touch with the best mobile app development company.
5G Connectivity
We have almost entered the golden age of 5G which works as a booster in technological advancements and the future of mobile app development.
Provides faster speed and helps in the loading and smooth functioning of your App.
The lower the latency, the better the speed and performance. No need to wait for the download or opening of the required app. Everything runs smoothly in one touch.
As per Statista, the number of 5G-enabled smartphones shipped may reach as high as 65%.
5G allows developers to create innovative and immersive apps in their domains.
Augmented Reality
Augmented reality is the technology that adds virtual stuff to see what you see in the real world through your phone, laptop, or any device.
For example, IKEA place is an app to help customers virtually place furniture or anything they want to buy at their home through augmented reality. It would be a total game changer in retail as well as the internet.
It is nothing but the mixing of digital things with what you see in front of you. AR helps in visualizing things digitally as we visualize them in real life.
Mobile App Security
App security is very important nowadays and foremost part of the mobile app development trend in 2025.
Mobile app security means the protection of your app and the information it contains.
It involves things like handling data in a way that no other can read your data. Data must be in encrypted mode, ensuring only authorized users can access certain parts of apps.
Data encryption is a part of mobile app security to protect confidential information, if avoided it can lead to harm or unauthorized access.
According to a 2024 survey of cybersecurity professionals, 43 percent of respondents worldwide considered data protection as their biggest application security concern.
As we can see, the reports of excessive data preaching and cyber-attacks in today’s time, therefore mobile app security should be done with more emphasis.
Voice and Conversational AI
As we move towards 2025, the way users interact with mobile apps is undergoing a significant transformation. One of the most prominent shifts is the rise of voice and conversational AI, which is quickly becoming the next major interface for mobile applications.
This trend is being driven by advancements in natural language processing (NLP), machine learning, and AI, which are making voice and conversational interfaces more accurate, intuitive, and capable of understanding complex commands.
Voice interfaces have been around for a while, but they are now becoming more sophisticated and widely adopted. Virtual assistants like Siri, Google Assistant, and Alexa have paved the way for voice interaction, allowing users to perform tasks, set reminders, and control smart devices with simple voice commands.
By 2025, these voice interfaces will be even more deeply integrated into mobile apps, enabling users to navigate and interact with apps using natural speech.
This shift towards voice interfaces is driven by several factors:
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Convenience: Voice commands allow users to perform tasks hands-free, making it easier to use apps while driving, cooking, or multitasking.
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Speed: Speaking is often faster than typing, allowing users to complete tasks more quickly.
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Accessibility: Voice interfaces provide a more inclusive way for people with disabilities to interact with mobile apps.
Conclusion
As you see, the mobile industry is growing rapidly and if it grows then the developers' responsibilities are also increasing.
Living up to the responsibilities of using these mobile app development trends for 2024 will help in growing the future of mobile app development and plays a major role in enhancing business.
Whether it is augmented reality which is a top-level technology we have come up with where we can connect the digital world with the real world or artificial intelligence which helps in understanding human behavior at a very core level.
Without connectivity, we can’t think of the survival of technology in today’s world and now here we have come up with 5G connectivity which changes the whole system in app development and makes everything run smoothly and rapidly without any disruption.
Beacon technology and many more are the crucial app development trends that every business in mobile app development should be aware of which helps in growing their business faster.
Shubham Ahuja
Digital Marketing Manager
Shubham Ahuja is a Digital Marketing Manager at BigOhTech. For over 5 years, he has been helping businesses grow digitally.
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