TigoCMS was built based on Adaptive CMS. So what is Adaptive CMS?
Tech for Non-Techies
While both CRMs and CDPs collect customer data, the main difference between them is that CRMs organize and manage customer-facing interactions with your team, while CDPs collect data on customer behavior with your product or service.
A CMS is responsible for managing content on your website and a DAM system manages content for your whole organization allowing for distribution across multiple channels. DAM systems can publish and manage content on your website too (and a good one does) but that's not its only function.
TIGOWAY
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