Tips and Tricks


DAM vs. CMS: What's the difference?

A CMS is responsible for managing content on your website and a DAM system manages content for your whole organization allowing for distribution across multiple channels. DAM systems can publish and manage content on your website too (and a good one does) but that's not its only function.
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What Is RAID in Project Management? (With Pros and Cons)

RAID analysis is a project planning technique for identifying key project Risks (R), Assumptions (A), Issues (I), and Dependencies (D). Project teams should complete an initial analysis at the beginning of the project and then monitor the issues via a RAID Log.
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Benchmarking and Software Benchmarks

Software performance benchmarking serves different purposes. It can be used to demonstrate whether or not a system meets the criteria set forward.
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Total Quality Management (TQM) - Japanese-style management approach to quality improvement.

Total Quality Management (TQM) is a management technique based on the idea that all “employees continuously improve their ability to provide on-demand products and services that customers will find of particular value.”
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The cost of doing nothing: When inaction hurts your business

The actual cost of doing nothing can be calculated by understanding the potential benefits offered by a new-age ERP system versus the cost of maintaining a not so efficient legacy system (we call it TCO).
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The Icarus Paradox and Business Failure

The Icarus Paradox: How Exceptional Companies Bring About Their Own Downfall
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Productivity vs. Efficiency – What Are the Differences?

Productivity and efficiency are two words people often use interchangeably. But, do these words mean the same thing? When people say you should be more productive, are they saying you should be more efficient, and vice versa? Well, not quite. Even though both words have similarities, they have distinctly different meanings.
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What is the snowball effect in software engineering?

It means that once the minimum viable product (MVP) is built, the rate at which you can add functionality, at least for a good piece of the life of a software project, grows exponentially! In other words, assume that it takes a year to get the MVP built and polished.
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Ishikawa (fishbone) diagram in software project management

A fishbone diagram is undoubtedly one of the best tools to find and visualize the root cause of any problem.
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8 Mistakes Marketing Agencies or Consulting Firms Make When Outsourcing Web Development

Having a developer in house is convenient for project management reasons, however it’s not always financially viable for a marketing department or agency. On top of financial viability, not one developer has the capability to handle the breadth of development needs your team may have. Outsourcing web development has become a common activity for smart agencies and can often help a team to uplevel their service capabilities.
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Don't Make Me Think

Don't Make Me Think is a book by Steve Krug about human-computer interaction and web usability. The book's premise is that a good software program or web site should let users accomplish their intended tasks as easily and directly as possible.
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